In 2014 fashion publicist Elissa Kravetz traveled to South India and encountered a remarkable family who source vintage saris. Having worked for 20+ plus years in the fashion industry of New York and Los Angeles, Elissa had never seen anything quite like these fabrics. Out of deep desire to help this local Indian family thrive and the wild excitement over the fabric
a brand was born.
The beautiful vintage silks are hand sorted to select just the right
pattern to be turned into wearable art. Prayer and reverence for the process is always at the forefront of what we do. We work slowly. We work with intention. Every scrap of fabric is used, enabling us to be as waste free as possible.
We employ local tailors and artisans in a small village rather than large mass factories. With intention to support the local community, we give jobs to widows and feed families and animals in need.
We keep going, even when it feels tough. We learn, we grow, we question, we explore. All the while feeling the most excitement seeing the pieces
come to life on YOU.
" It's not about the dress you wear, it's about the life you lead in the dress " - Diana Vreeland